Electrolux is one of the biggest and best companies that produces home appliances and then sells them all over the world. But this company is very aware of the fact that ecology is important and we must do everything in our power to limit the bad effects of pollution because it will affect all of us in the future. That’s what a big and powerful company should do to make a statement and an example of its actions. That is how Green Electrolux vacuum cleaners collection came into being. This collection of vacuum cleaners is made in a proportion of 70% of recycled plastic, but they would love to take this percentage as close to 100% as possible. And they created the models of this collection as representatives for the recycled plastic that was recovered from different parts of the ocean. For example one model is representative for The North Sea, one for the Indian Ocean, or for The Mediterranean Sea, The Pacific Ocean or The Baltic Sea.
It is actually an awareness campaign that is meant to warn people from all over the world about the danger represented by plastic waste dumping into the world’s oceans and seas, while all this plastic should be recycled and used for producing new equipment and appliances.
It’s an admirable idea and also the design of the model vacuum cleaners is unique and quite interesting, trying to capture also the main features of the ocean area it represents.